Say Yes to Your Future Customer Without Building EDI From Scratch
Trusted by Leading Platforms
Why Building EDI Yourself Slows Product Velocity
Point-to-Point Integrations Everywhere
Each customer wants something slightly different. Engineers build one-off integrations, hard-coded transforms, and partner-specific flows that are fragile, hard to version, and expensive to maintain.
Expect You to Support Their Supply Chain
Enterprise customers expect your platform to support how their supply chain actually operates — not just exchange a few standard documents. Drop ship, ship to store, and distribution center models all behave differently, and platforms that cannot support those use cases see deals slow or go elsewhere.
Lack of EDI and Supply Chain Expertise
Supporting EDI requires more than knowing X12. It requires understanding how different supply chain models are represented, validated, and kept compliant across trading partners — which most platform teams are not staffed to maintain.
Engineering Bandwidth and Opportunity Cost
Every integration consumes product and platform engineers who should be working on core features. Roadmaps slip while teams debug obscure EDI edge cases for a single account.
Limited Visibility and Control
Once integrations are live, there is no central way to see which customers are healthy, which partners are failing, and where errors are hiding. Support and success teams have to piece together logs, tickets, and screenshares.
Buy vs. Build Uncertainty
You know you should not reinvent EDI, but many integration options look like another black box or another vendor to manage. You need something that feels like part of your own platform, not a separate system glued on the side.
A Modern EDI Network Your Platform Can Embed in One Integration
Connect your platform to Orderful using our canonical JSON. Map your order, shipment, and invoice objects once, then reuse that work for every customer and every trading partner across industries.
Orderful manages X12, partner-specific specs, versioning, and validations. Your teams work with clean JSON while we handle translation and transport behind the scenes.
Give customer success, onboarding, or operations teams the tools they need to configure partners and monitor transactions. Free up engineering from day-to-day EDI tasks.
Package EDI connectivity as a premium feature or tier. Move from one-off integration projects to a repeatable, margin-friendly product line that scales with your customer base.
Use the Orderful UI as a single source of truth for all EDI traffic flowing through your platform. Filter by customer, partner, document type, or error status, and give stakeholders a clear view without granting system-level access.
Leverage an API-first architecture and support for generative rule writing to define and evolve routing and validation rules at scale. Handle new use cases without rebuilding core integrations.
How Orderful Works for Platforms
Orderful fits into your platform architecture as a shared EDI layer. Integrate once, configure how your objects map to canonical JSON, and let Orderful handle X12 and trading partner complexity across your entire customer base.
Connect Your Platform
Integrate Orderful into your existing platform and data model via REST API using canonical JSON or superset JSON payloads. SDKs and reference implementations cover common stacks. Sandbox environments let you test end-to-end with sample EDI flows. Outcome: Your platform speaks one clean JSON format while Orderful handles X12 translation and transport.
Configure Your Customers and Partners
Onboard customers once, then associate them with retailers, carriers, and 3PLs from the Orderful network. Map between your internal objects and partner requirements without touching code. Use validation rules and generative rule writing to enforce document quality. Outcome: Non-engineers set up and manage EDI connections without engineering tickets.
Go Live and Scale
Turn on production traffic and grow the program as your platform grows. Exchange orders, ASNs, invoices, and logistics documents through Orderful with real-time monitoring and clear error messages. Add new customers and partners at scale without creating new point-to-point integrations. Outcome: Faster go-live times, shorter onboarding windows, and fewer integration-related escalations.
Supported EDI Documents for Your Platform
Built for SaaS Platforms and Product Teams
Build Once, Trade With the World
Map your data model to our canonical JSON one time. From there, you can enable customers to trade with thousands of partners without new integration work.
Free Up Engineering Capacity
Shift EDI configuration and monitoring from engineers to customer-facing teams. Let developers focus on roadmap features, not troubleshooting X12 segments.
Productized EDI, Not Custom Projects
Offer EDI as a standardized feature or add-on across your plans. Move from services-style work to recurring, scalable revenue tied to your platform.
Modern, API-First Infrastructure
Avoid legacy VANs and opaque hubs. Use an API-based solution that fits cleanly into your architecture and evolves with your product over time.
One Connection. Thousands of Trading Partners for Your Customers.
Real Results from Platforms Like Yours
Trusted by Leading SaaS Platforms
Wes Duquette
GM of Retail, ShipBob
Working with Orderful allows us to dramatically reduce the time to onboard retail fulfillment customers.
Built for Founders and Technology Leaders
For Founders and CEOs
Win more enterprise deals by saying yes to EDI requirements. Turn integrations into a scalable product line instead of ad-hoc services. Improve margins by reducing custom work and manual support.
For CTOs and VP Technology
Replace custom point-to-point EDI code with one clean API integration. Reduce the need for in-house X12 expertise. Increase engineering capacity for core product and platform initiatives.
For CPOs and VP Product
Offer native EDI as a first-class capability in your platform. Launch new product tiers and packaging that include EDI connectivity. Use reliable, standardized EDI to support new features and workflows.
For Platform and Integration Leaders
Use canonical JSON and rule-based mapping to support multiple industries. Onboard new customers and partners without opening engineering tickets. Monitor all EDI flows in one interface and troubleshoot quickly when needed.
Modern EDI for Your Platform
Whether you're building EDI capabilities for the first time or replacing a legacy integration, Orderful has the right solution to embed EDI into your product.
Mosaic (Integrated EDI API)
AI-powered EDI delivers immediate access to trading partners with simple APIs, automated mappings, testing & validation, and seamless compliance, enabling 10x faster integrations.
Pixel (Web EDI)
Trade EDI instantly with a partner of any size through a unified, compliant platform that accelerates onboarding, simplifies operations, and offers transparent pricing.
Shipping Labels
The fastest way to generate fully compliant UCC-128 or GS1 labels and packing slips for all of your retail partners.
Turn EDI Into a Scalable Product, Not a Custom Project
Orderful helps SaaS platforms support EDI natively without sacrificing product velocity. Integrate once, map your data model, and give every customer the ability to connect to their trading partners through your product. Unlock new revenue, reduce integration risk, and keep your teams focused on what makes your platform unique.